healthcare app

Traditional blood glucose monitoring depends on multiple pieces of equipment, creating both financial and logistical friction. But access was only part of the problem. Research showed that people manage diabetes in very different ways depending on their routines, confidence, emotional state, knowledge, and level of engagement with treatment.

The challenge was therefore not simply to replace a meter with a phone. It was to create an experience that could support people with very different needs, from those who felt overwhelmed or disengaged to those who were highly motivated and actively optimizing their care.

As Design Director and individual contributor, I helped lead the work from research synthesis through product definition and final design. My responsibilities included stakeholder and user interviews, affinity mapping, problem definition, design sprint facilitation, wireframing, prototyping, UX design, and visual design.

I also helped translate clinical research and behavioural insights into a clear product strategy that could guide the wider design and development team.

The visual language was designed to feel approachable rather than clinical. Bright colours, playful shapes, clear status zones, and encouraging language made complex health information easier to understand without trivializing its importance.

The result was an experience that felt more like a supportive guide than a medical instrument. Data remained accurate and actionable, but it was presented in a way that reduced anxiety and helped users feel more confident in their decisions.

See more details in the long-form case study.

The Measurement Engine was the core functional innovation of the app. It used the phone’s camera to scan a blood glucose test strip, removing the need for a separate meter.

Because this was an unfamiliar interaction, we designed a carefully paced onboarding flow that guided users through each step. Clear instructions, visual feedback, and error prevention helped make the process feel manageable even for people with limited technical confidence.

SugarView transformed a traditionally clinical and equipment-heavy process into a more accessible, human-centered mobile experience. By combining camera-based measurement with behavioural personalization, supportive coaching, and intuitive data presentation, the app lowered both practical and emotional barriers to diabetes self-management.

The project demonstrated that healthcare products do not have to choose between clinical precision and empathy. The strongest experience came from designing both at the same time.

You can see the long-form case study with more details here.